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March 11th, 2009:

Collectable Guitars pt 22 – Shergold Guitars

icontexto-webdev-social-bookmark-091Shergold was a little-known guitar company started in 1967 by Jack Golder and Norman Houlder, who had both previously worked for Burns.

They were located in Harold Wood, East London for most of their professional career.

Shergold Modulator Guitar

Shergold Modulator Guitar

Some models introduced by Shergold were the Masquerader, the Modulator (with active electronics), and the Custom Double, a twin neck guitar available in several different neck combinations. The Masquerader is the best known and most numerous of Shergold’s models, but is still very rare.

Also made was a budget series, the Meteor and Nu Meteor.

Some other models which have been sighted but were made either as prototype models or in very limited runs include the Activator, (suspected to have exceeded no more than 20 units) the Trojan and the Triumph – a rebadged Les Paul style model originally made by Rosetti.

Shergolds were never successful, chiefly because of the weird styling of many of their models, and would be very collectible today as interest grows in unusual old British guitars. I’m not sure how much the different models would be worth, but my guess is at around £500 upwards for a nice one.